A session on the marketing decisions that shape your growth.
For tech leaders with a product on the market, a growing customer base, and the ambition to take the next step - ready to grow efficiently, not just do more.
AI can scale your communication, but it can't make your positioning decisions for you. Get that wrong, and you're pouring time and money into marketing that doesn't move the needle.
Julia Erikson, Fractional CMO and founder of DaysbyJu, shows you how business goals, market choices, and positioning lay the foundation for marketing that actually works - and sends you off with a framework for prioritizing right from the start.
AGENDA
-
11.30 - Doors Open & Lunch is served
-
12.00 - Program starts
-
13.00 - Event ends
