*Please note: This in-person event is specifically for founders and commercial operators working in climate, energy and deep tech companies.
The event will take place in Tel aviv and not be recorded.
About the event
Building technology that works is one challenge. Getting the market to buy it is another.
Strong technology doesn't win the market alone.
Google Startups for Sustainable Development and Cultivators will come together to unpack what it takes to bring climate, energy, and deep tech to market.*As space is limited, priority will be given to founders and operators working at climate, energy and deeptech companies.
What to expect
Opening interview: Lessons from BreezoMeter’s climate tech exit to Google
We'll open with BreezoMeter founders Emil Fisher and Ran Korber, looking back at the company’s path from early traction through a $30M Series C and acquisition by Google, including the commercial decisions and lessons that shaped the outcome.
Selling to enterprises
How to handle long buying cycles, multiple decision makers, procurement, and the conversations happening in rooms you are not in.
Building a commercial story that lands
How to turn technical complexity into a business case buyers and investors understand.
Marketing in the era of AI
How buyer behaviour and competition are changing, and where human judgement still matters.
Finding product-market fit
How to test assumptions, learn from customers, and identify where the strongest commercial opportunity sits.
Who this is for
Climate, energy and deep tech teams finding their first customers, entering new segments, or bringing new products to market.
Capacity is limited. Register in advance.
