πŸ”₯ THE HARD WAY: F&B Founders Who Defied the Odds

Every successful F&B brand has a story.

Most people only see the result.

We're bringing you the journey.

For one night only, hear directly from three founders who built, scaled, survived, and grew against the odds.

Featured Speakers:

πŸ— Bernard Tay, Founder of JINJJA Chicken & Chicken Ka Kee.

Built one of Singapore's most recognizable Korean F&B brands from the ground up.

πŸ₯€James Leong, Master Franchisee of BingXue Singapore

Entered a crowded market everyone thought was saturatedβ€” and proved them wrong.

🌏 Edy Ongkowijaya, Founder of D'PENYETZ GROUP

Scaled from local ayam penyet operator to 100+ outlets across 7 countries through franchising and international expansion.

Expect :

βœ… Real founder stories

βœ… Honest lessons and mistakes

βœ… Audience Q&A

βœ… Networking with founders, operators, investors & entrepreneurs

πŸ“… 24 July 2026

πŸ“ UE Square83 Clemenceau Avenue#02-05/06/07/08Singapore 239920

πŸ•” Registration: 5:00 PM

🎀 Founder Panel: 6:00 PM – 8:00 PM

🀝 Networking: 8:00 PM – 9:00 PM

πŸ• Food, drinks & Wines are included

🎟 TICKETS NOW AVAILABLE!

β˜•οΈ Seats are limited to 50 pax only (Venue Capacity). All registrations are subject to approval.

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