A short, tactical session on why B2B buyers actually say yes — run at COEP's Bhau Institute, the incubator attached to Pune's oldest engineering university. The angle is behavioural science rather than sales-process theory: how buyers really weigh risk, trust and status, and what that means for the way you frame a pitch to a customer, an investor or a partner. Ninety minutes, small room, and the crowd is Bhau's incubated founders plus Pune B2B operators, so the hallway conversation is as useful as the talk. Worth the trip if you sell to enterprises out of Pune and keep losing deals you thought you'd won.

  • workshop
  • b2b
  • sales
  • gtm
  • incubator
  • india
  • pune
  • founder